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    • Run your own tv ad with google!

      This is kind of amazing. So I can basically air my awesome concepts and legitimately enter them in award shows.

      I love Google, but I am starting to get scared.

      via If This Is A Blog Then What Is Christmas >

      Facebook mums

      My mum tried to add me on facebook and failed.

      Newnes glow worm tunnel #obscuraday

      At 7.30am we started our Obscura Day adventure. We took a train three hours out of Sydney, past Paramatta, past Penrith up into the Blue Mountains.

      The drive from Lithgow with the other explorers was slow and dusty with very high chances of death. After an hour of windy cliff roads and termite hills we made it to a point where we could only proceed on foot. The lush ferns in the forest reminded me of home until we came across a large red bellied black snake who slithered away we neared him.

      After following the old railway line for 15 minutes we entered the tunnel, every so often turning off our torches to reveal the glow worms. They were pretty, but not as impressive as some of the caves I have seen in NZ. When we reached the end the others stopped to take photographs outside, James and I went back into the tunnel. This time waiting still and quiet for several minutes as the glow worms lit up. We even found one who was broken and stayed glowing when the torch was on.

      On the return trip we found some more treasures which Lithgow had to offer including a Mining Museum which we jumped the fence and had a look at and the Blast Furnace (below).  With trains scarce from the remote location we got a lift home with two lovely friends we made (above, crossing the bridge).

      The drive home was probably the highlight of the trip with sing alongs and driving past Hooters, who knew there was one in Sydney! We got home 14 hours after our trip had begun incredibly tired, but surprisingly alive.

      Obscura Day was organised by Atlas Obsucra >

      Anti smoking ads

      more here > via James >

      A better use of chatroulette for advertising (nsfw)

      [UPDATE] This is an idea was created by Anna Rose Kerr on 18/03/2010 and was not created or implemented by Calvin Klein [/UPDATE]

      Chatroulette has thousands of individuals wanting to look sexy which is perfect for fashion and even better for lingerie. This is how I would use it to advertise Calvin Klein’s latest range:

      Have a program scrawling Chatroulette for naked people (not hard to find) and play their webcam back to them with their boobs, vag or penis covered in CK lingerie and underwear. Perhaps even tempting clothed rouletters to strip off and try on some of CK’s new range.

      Users get to “try on” CK underwear without leaving home and discover that sexy often leaves something up to the imagination.

      A compilation of reactions would be posted as a viral video; including at least one fat naked man who’s manboobs have mistakenly been covered in a sexy bra by the programs breast recognition. The vid would provide many LOLs for everyone.

      As part of a long term strategy I would also create an online program which allows viewers to try on different lingerie in front of their webcam (with the safety knowing it’s not being watched or recorded). You could show off lingerie before you buy it to your partner without the awkwardness of sneaking them into a changing room.


      Is life a headache?

      Click for full ad

      Full sized ad here > & the rest of the campaign here >

      Invader street art

      My friend Colette lives in Paris down the road from a space invader. While I was visiting her, Colette’s dad told me about the street artist Invader who has been tiling walls in the shape nerd oddities since the 90s. Not just space invaders but pacmen, claris works icons and other images associated with the mac I had as a kid.

      After hearing about them I started seeing them everywhere in the city. My favourite was by far this gem, Oscar the Grouch as the trashcan icon.

      My dad (and Colette’s as well I am guessing) installed this on our computer in the 90s. From memory Oscar would come out of the bin and mumble something about trash whenever you emptied the documents in it. Those were the good old days before Apple sold out. Or before Sesame St did either.

      Sandcastles in the sand

      Real or fake?

      A website which tests your knowledge of handbags. Users are presented with a number of handbags which they must determine the authenticity of.

      At the end users are given a percentage score of how many they got right and a subtle tip is given “you won’t find Marc Jacobs at a fleamarket”. Implying if you don’t want others to confuse your handbag as a fake, make sure you get a brand which isn’t ripped off. Shop Marc Jacobs.

      Publish your results so your friends and fans can try to beat your score.

      Online banners for fashion websites.

      Stories are circulated about celebrities spotted with fake bags, a warning that if you’re going to buy designer make sure it looks genuine.

      News update

      If you haven’t read yet I am famous on the Google blog >

      Also I have added a menu to the site with some popular links. Enjoy it while it lasts as I don’t particularly like it and it may vanish soon.

      Speaking of site features, I have a comments section after every post. After receiving several emails and facebook messages about a post the other day I thought maybe no one had noticed it. Well it is there and am happy for you to use it as a soapbox.

      Creative ideas lost in the business of it all

      Circa 2006 I was involved in putting on an art exhibition. The date coincided with the Grey Lynn Festival, an  annual fair celebrating the suburb where the exhibition would be held. I suggested we promote our event by handing out bottled water with custom labels to the festival goers. They would be grateful on a sunny November day for the free refreshment and would carry our advertisement throughout the day. When 7pm arrived they would have the address of the event still with them, and hopefully attend.

      The idea was well received by the business student organising the event. He called up Waiwera Water and they quoted 60c a bottle for custom labeling, but they had just released a new Sarah Ulmer water and they were selling that at a discounted rate of 35c a bottle.

      The business student purchased hundreds of Sarah Ulmar water bottles and we handed them out at Grey Lynn Festival with printed fliers about the exhibition. People threw out the fliers without even reading them. When 7pm came the festival goers had water bottles promoting a New Zealand cyclist and we had no one at the event.

      This wasted idea is how I feel about the whole of advertising at the moment. Creative Directors aren’t looking for young people to teach, they are looking for someone to do flash or layouts or write pages of bs for client websites while still being paid a “creative” salary.

      How do I get a job where ideas actually matter?

      Cookbooks for under $25

      The Star Trek Cookbook
      Is there one food that humans, Klingons, Bajorans, and Vulcans would like? If so, what would it taste like? How would you prepare it? Could you find all the ingredients locally?

      Natural Harvest – A Collection of Semen-Based Recipes
      Like fine wine and cheeses, the taste of semen is complex and dynamic. Semen is inexpensive to produce and is commonly available in many, if not most, homes and restaurants.

      Diddy vs mona lisa

      Interactive horror movie

      This one time at christian camp…

      andy

      (Andy in Lake Karipiro, Christian Camp 2007)

      A hipster I know once decorated a makeshift cafe by putting goldfish on all the tables. They were barely alive in small jars filled with dirty tap water.

      None of the city kids with their modern allergies and soy hot chocolates cared. After enduring twice daily Church services with haybales instead of chairs, they had bigger concerns than God’s small creatures. Andy was the king of these city kids, a true Church celebrity. He would lighten the mood of the Church services with his Jackass stunts.

      New Years Day 2007 Andy announced he was going to swallow some of the goldfish.

      The crowd cheered him on as he brought three fish out. I sat anxiously behind 500 people waiting for someone to stop him. As he lowered the first goldfish into his mouth I sprinted up the hay aisle and snatched the jar containing the other two.

      After camp my friends left with Andy to go to a beach house. They neglected to invite me. I was left to drive home alone, with the twenty goldfish I adopted still in their jars.

      One of the goldfish died almost immediately after I left the camping grounds. I pulled over and gave him a funeral, not sure what to do I threw him into Lake Karipiro. For the next kilometre I drove with tears gushing as I watched all but two of these creatures float to the tops of their jars. I felt lonelier every time I pulled over to throw a small orange body into the lake.

      I prayed the last two would survive the trip home, but shortly after Lake Karipiro turned into Waikato River both had glazed eyes and their bellies sticking up. They too were returned to the water.

      A month would go past before either Andy or I would go back there, and in that time we became friends.

      It was a short lived friendship.

      28 January 2007 Andy did a back flip into the Waikato River and broke his neck on the way down. His body was found upstream from where I had thrown the dead goldfish. It put things into perspective, but three years on I don’t particularly like goldfish anymore because they remind me of Andy’s death.

      Photo of space station repairs above nz

      nzspacestation

      Astronaut Robert L. Curbeam Jr. (left) and European Space Agency (ESA) astronaut Christer Fuglesang participate in the mission’s first of three planned sessions of extravehicular activity (EVA) as construction continues on the International Space Station.

      Don draper takes another shot at tourism israel account

      Looks like he’s been boning that Jewish lady again.

      via @bexrad >

      Don’t get caught with the lights on

      Ads for Earth Hour

      Adshells with thick black plastic covering all by the “window” in the ad. At night when the bus stop lights go on the light shines through this window revealing people in embarrassing situations.

      Tagline: DON’T GET CAUGHT WITH THE LIGHTS ON. 8.30pm March 2010

      Also go to this website and share your stories of neighbours who leave the light on >

      Mardi gras

      I found out that we won’t have access to our building during the parade this weekend, which will be interesting. I will have to get over my disgust at the exposed urinals and enjoy the night out.

      This week I have seen a lot of closed mindedness. One example of this is people in the gay community who exclude heterosexual couples from Mardi Gras events  (seriously, Mardi Gras is stemmed from a Catholic tradition). Another example is this website > which provides a list of gay music that you will go to hell for listening to. It includes two of my favourite bands Cold War Kids > and Death Cab for Cutie.

      Anthony & the Johnsons some how skipped the list:

      Enjoy. I will try to take some pictures at the parade to put up, hope there’s another Hillsong float. Lols

      The sum total of human knowledge belongs to all mankind so how can some people claim to privately own small bits of it?

      Some insight from my father.

      Woman’s last stand

      My boyfriend carries my lipbalm, I make him separate the recycling and put his underwear in the basket. I watch his vampire TV shows with him and he still makes me watch Mall Cop. When I get angry at him it usually is that time of the month. I’m only worth 75c to every man’s dollar because one day I will put my career on hold and raise children. And I expect I will love my children, not resent their father for their existence.

      I actually love this spoof ad, probably because I’m not a very good feminist. Also because it has made a bunch of male bloggers angry, and they have become the assholes this ad portrays them to be.

      At the end of the day boys buy cars to impress girls, and really neither your wife or the younger mistress is going to be impressed by a Dodge Charger.

      A question we all asked ourselves when bush was in power

      leeharvey

      Seriously though, go see In The Loop. You will like it.

      South africa world cup ad

      I like that he runs through many different cultures in between Morocco and South Africa.

      The song i will walk down the aisle to

      Even if I have a traditional wedding in an old church I plan on having an Elvis impersonator there singing this song.

      Valentines day & one year living together

      breakfast

      Crepes with “peaches poached in port” & raspberry lemonade

      flowers

      My two favourite colored roses out of the six colours I got (none were red so not tacky). Turns out flowers are VERY cheap on Valentines Day after 3pm.

      music

      New Mozart album in the background with a lovely yellow cover. Got it free with other from my Dad’s work.

      dinner

      Terrible photos of chicken breast covered in Turkish simmered beans and Moroccan potatoes, with pink iced cupcakes for dessert.

      Creative Commons License